LG announced their latest smartwatch the LG Watch Urbane

While we are still a few weeks away from MWC, our friends at LG let us know that they decided to get a head start and unveil their latest smartwatch effort in the LG Urbane. If it looks familiar it's not surprising as LG takes the original G Watch R and refines it with a more "sophisticated and cosmopolitan" look.

The inspiration from the G Watch R for the Urbane don't stop at looks, internals are identical to LG original round faced smartwatch which include 1.2 GHz Qualcomm Snapdragon 400 processor, a 1.3 inches plastic OLED at 320x320 with 245ppi, 512MB of DDR2 memory, 4GB of internal storage, 9-axis (gyro / acceleration / compass), barometric pressure sensor, heart rate sensor, IP67 certified Waterproof and dustproof, 410mAh Battery and available in Gold and Silver.

We expect to see more coverage of the device at MWC in less than 2 weeks.

Check out the full press release after the break.

SEOUL, Feb. 16, 2015 — LG Electronics (LG) will unveil its first all-metal luxury Android Wear device, LG Watch Urbane, at Mobile World Congress (MWC) 2015. As its name suggests, the smartwatch is designed for a sophisticated and cosmopolitan wearer that delivers unparalleled technology and performance. LG Watch Urbane is the perfect device for wearers looking to add both style and high-tech flare to their everyday lives.

The LG Watch Urbane follows closely in the footsteps of the LG G Watch R, the first smartwatch with a full circular Plastic OLED (P-OLED) display, which LG launched in October 2014. While the LG G Watch R was designed with the active user in mind, the LG Watch Urbane is more formal with a thinner profile making it perfect for either men or women. Resembling a luxury timepiece, LG combined a classic design and innovative features to add style and convenience to everyday life while raising the already high standards set by its predecessor.

The LG Watch Urbane is crafted around the same 1.3-inch full circle P-OLED display as the LG G Watch R but features a narrower bezel that gives it sleeker lines. The LG Watch Urbane has all of the hallmarks of a fine watch, making it the perfect fashion accessory. Its stainless steel body is available in polished silver and gold finish and is complemented by a beautifully stitched natural leather strap for a more classic look. The strap can be replaced with any 22mm wide band to suit the occasion or the wearer’s mood. Powering all of this is an intuitive touch-based user interface that makes the LG Watch Urbane compatible with smartphones running Android 4.3 and above.

Like the G Watch R, LG’s latest Android Wear device includes a photoplethysmography (PPG) sensor that can measure a wearer’s heart rate and average pulse during exercise. Always-On ambient mode shows the time on the display at all times in dimmed mode, saving battery life.

“The LG Watch Urbane’s classic design and smart features make it the perfect smartwatch to complement our G Watch and G Watch R, which were designed as more casual and active devices,” said Juno Cho, president and CEO of LG Electronics Mobile Communications Company. “LG Watch Urbane is an important part of our strategy to develop wearable devices that are worn and viewed as everyday accessories, not electronic gadgets.”

Additional details including price will be announced in local markets at the time of availability.

Key Specifications:

￭ Chipset: 1.2GHz Qualcomm^® Snapdragon™ 400

￭Ÿ  Operating System: Android Wear™

￭Ÿ  Display: 1.3-inch P-OLED Display (320 x 320, 245ppi)

￭Ÿ  Size: 45.5 x 52.2 x 10.9mm

￭Ÿ  Memory: 4GB eMMC/ 512MB LPDDR2

￭Ÿ  Battery: 410mAh

￭Ÿ  Sensors: 9-Axis (Gyro / Accelerometer / Compass) / Barometer /

    PPG (Heart Rate Sensor)

Ÿ￭ Colors: Gold / Silver

￭Ÿ  Other: Dust and Water Resistant (IP67)